What we believe

There’s a certain something about the Wise Group. We’re not like other organisations. We don’t seek fame or fortune; we’re not after headlines or awards.  But we intently care. We care about the community, and ordinary people facing the daily challenge of living with a mental illness.

That’s why you won’t find a mission statement here. Instead our purpose is about dreams, challenges and spirit.

	Inspirational dream Creating fresh possibilities and services for the wellbeing of people, organisations and communities For us our dream is why we do the things we do. It’s our vision, our destiny, that great big reason for belonging. From the dream we derive a shared sense of working together for the benefit of others, for the greater good.  We want to go further than delivering services. Our dream is about hope and belonging, about imagining and dreaming.  Our dream is our blue skies.
	Focus Inspire. Develop. Deliver. Our focus is about energy and action.  It’s the things we harness to achieve our challenge and make our dream a reality.  Our focus is simple and right at the core of our business model - inspire, develop, deliver.  We inspire by looking for new ideas and fresh possibilities.  We develop those ideas and give them wings. And then, by leading and implementing, we deliver. Our focus is our stepping stone.
	Spirit Think and Act as One Think And Act as One goes to heart of who we are. One family working together for one dream. It’s about realising the amazing and limitless possibilities that abound when we come together as family – as one.

We define our purpose like this because Mike Pratt, a member of Wise Trust, co-wrote a book called ‘Peak Performance’ with colleagues including Kevin Roberts, Worldwide CEO of Saatchi & Saatchi. The book shows how peak performing organisations run their businesses.

Ten years later Mike and his wife and business partner Helga wrote another book, Sustainable Peak Performance, introducing sustainability into peak performance practice.

Sustainable peak performers are driven and care deeply about human rights, ethics, the environment and creating a better world. They dream of new oceans, then they find them, then they aim further. We practise Sustainble peak performance at Wise.